Product Description
Have
you hit a wall with your church, ministry or non-profit organization?
In spite of a genuine calling, an exceptional team and solid investment
in the vision, have you noticed that the spark never catches fire?
Media and marketing expert Phil Cooke wants every ministry to ask, Who
are we? By identifying what makes your organization different from the
thousands clamoring for attention, you can get your message heard.
Cooke has consulted with many of the most recognized churches and
non-profits in the world, and in Branding Faith: Why Some Ministries
Impact Culture and Others Don’t, he shares his road-tested strategies
for using media and marketing to make your mark on people’s minds and
hearts. Whatever the size of your organization, his helpful hints and
insider know-how will give you the tools to set your ministry’s
strategies ablaze.
About the Author
Phil Cooke is the
only working producer in Hollywood with a PhD in Theology, according to
CNN’s Paula Zahn. Through his company, Cooke Pictures, Phil advises
many of the largest and most effective non-profit and faith-based media
organizations in the world, and he speaks internationally at workshops,
conferences and seminars on issues related to faith and the media. He
has appeared on MSNBC, CNBC and CNN, and his work has been featured in
the New York Times, the Los Angeles Times and the Wall Street Journal.